Discotchari (a portmanteau of “disco” and the folk dance “kotchari”) is the investigative musical journey of Zachary Asdourian and Anaïs Gyulbudaghyan; together they are pushing the boundaries of Armenian music produced in diaspora outposts and strongholds from Boston to Beirut, Montevideo to Marseilles and Santa Monica Boulevard to Sayat Nova Avenue. Functioning as a record label and performing act, they are passionate about under-exposed dance music born from immigrant communities and cultural waves around the world; their ultimate goal is to ensure Armenian music thrives in the global landscape of “international rare grooves” by supplying soundtracks that sway multicultural audiences and build solidarity through shared appreciation of irresistible songs. Additionally, they host a monthly radio show, promote events at renown local venues, and share physical discoveries on their YouTube and Instagram channels.